About us

The Founders

A Father and Son owned Company

Zaran Saffron is owned by Mostafa Ouraie, a Chemical Engineer from the University of Texas, and his son, Sina Ouraie, a Business Manager and Licensed Real Estate Broker. 


An accomplished Chemical Engineer and entrepreneur, Mostafa Ouraie brings an exquisite form of leadership and vision to Zaran Saffron. He is passionate about authentic specialty food and the benefits of botanical herbs, and is fond of integrating Microbiology, Engineering, and Nutrition into his daily life and business to promote a healthy and scientific lifestyle.

Sina Ouraie

Sina, Mostafa’s younger counterpart, was born in Tehran, Iran and moved to California at a very young age. He graduated from the University of New Mexico. After returning home to Southern California, he spent several years building his career in Real Estate. At the age of 24, Sina became one of the youngest Licensed Real Estate Brokers in the state of California. Sina is a social media enthusiast who is passionate about multicultural cuisine. He enjoys keeping up with the trends of the day and handles Zaran Saffron’s organic marketing with an interactive touch. Like his father, he lives a healthy, active lifestyle and loves helping others do the same.

Our Vision

Our vision is to provide the highest quality saffron from around the world, ingenious packaging, aesthetic appeal and consistently happy customers. Zaran Saffron is an ongoing adventure which brings us joy every step of the way, and we’re glad you’re able to join us.

 

 

Humble Beginnings

 

Zaran Saffron was founded in 2016 in Oceanside, California. A father-son operated business whose philosophy is simple: to produce and present products that people who value quality can truly appreciate.

The Zaran Saffron brand started as a passion-project to build a brand that represented and shed light on Persian culture & history through one of the most remarkable spices known to man, Saffron. The preservation of Persian Culture through food & the universal love for cooking was the initial driving force behind the inception of Zaran Saffron.

.After quickly learning there was no reputable brands selling quality saffron, they set to work sourcing, designing, and curating a world-class product the world would appreciate.

The father-son duo quickly realized they had created something truly unique and the seed was planted to see if a business opportunity existed. With their background in Real Estate, photography and web design they were able to create a website and branding which took almost an entire year to produce. After launching on Amazon in late 2016, things took off immediately with over 20,000 units sold in the first 6 months.

In the first year, all of the packaging was done in a small 300 sqft office in Oceanside, CA. All of the family members, & Sina's amazing girlfriend (Emily Sanchez) contributed to the launch of Zaran Saffron. For an entire year, the family packaged thousands of units by hand, ensuring that each package was triple checked to ensure their customers received consistently quality products.

 

In early 2018, Zaran Saffron opened its first store front Location in Oceanside, CA. Today, the Zaran Saffron office is still family run. Moe and Sina continue to check in on day to day operations and occasionally participate in packaging products for their customers. They take great pride in representing their culture, heritage, and the beauty of what they love to-do through the most precious spice on Earth, Saffron.